Super Bowl Sunday is the biggest sporting event of the year, and it’s also a huge day in the advertising world.
Top retail giants like Coca-Cola and PepsiCo are key players often seen on the big screen during commercial breaks, but now cryptocurrency will be making an appearance.
Crypto.com and FTX will be airing ads during Super Bowl 2022, according to a report by Markets Insider.
FTX bought a time slot in October, the report says, and Crypto.com followed suit in December.
If the Super Bowl commercials were the first you’re hearing about cryptocurrency and you’re unfamiliar with the booming trend but want to learn more, here are few tricks to help you get started.
What is cryptocurrency?
Cryptocurrency is a digital asset designed to be used over the internet, according to Coinbase. It’s decentralized, meaning it isn’t controlled by the government or any other central authority such as a bank.
You can use cryptocurrency to buy products from retailers who accept it as payment, such as Overstock, or sell it to make a profit.
Where can I buy cryptocurrency?
Coinbase is one of the most popular cryptocurrency trading platforms. If you sign up for a regular Coinbase account, you will receive $5 worth of bitcoin for free upon verification of ID.
Bitcoin is the most popular type of cryptocurrency. Other well-known cryptocurrencies include Dogecoin, Shiba Inu, Ethereum and Tether.
Here are some other places where you can buy cryptocurrency:
You can also buy cryptocurrency on Venmo.
How much does it cost to buy cryptocurrency?
To invest, you don’t have to buy one entire cryptocurrency, such as Bitcoin — you can buy just a fraction. One Bitcoin is currently worth over $42,000, whereas one Dogecoin is not even worth 15 cents.
Ultimately, it depends on which cryptocurrency you’re buying. Each has a different price and market value.
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Nicolette Accardi covers the online shopping industry, writing about commerce, daily deals and tips. She can be reached at naccardi@njadvancemedia.com. Follow her on Twitter: @N_Accardi.
